Jo Chevalier

I am a Graphic Designer working in Cape Town, South Africa.

I pride myself in crafting communication materials that bring across simple ideas and thoughtful design. I enjoy the challenge of finding visual solutions to communicate complex problems.

This takes shape through: logo design and branding, data visualisation and information graphics, user experience, information design, visual story telling, and illustration.


I believe

Context is key

A design project cannot be great without deep understanding of the client's goals and their audiences' needs.

Delight is not gratuitous

Wherever possible, design should make communication materials more delightful to audiences. We can, so we should.

Less is more

Less is more. Great typography and a minimalist aesthetic does wonders in communicating professionalism. 

Under sell, over deliver

Delivering true value makes selling your product or services a walk in the park. I prefer working with companies that are transparent, and dedicated to building the great products and services they market. 


I am available to work on new exciting projects and brands. I will gladly help you achieve better visual communication throughout your brand.


Work Experience

My work experience entails a combination of experience in graphic design, dabbling in creative event coordination, and the pursuit of knowledge in entrepreneurship and tech start up spaces. 

 

2010 

  • Graduated from AAA School of Advertising with BA Visual Communications (with Honours)

2011 

  • Employed as Junior Graphic Designer at Monday Design under Francois Rey

2012 

  • Full time study at the University of Cape Town; Postgraduate Diploma in Enterprise Management
  • Co-founded a small, experimental business venture, Woot Pens
  • Started working with TEDxCapeTown as a creative project coordinator on the event, TEDxCity2.0
  • Collaboratively organised a Startup Weekend Cape Town event
  • Started working as a full time freelancer, until present

2013 

  • Full time freelance, based from shared creative studio in The Woodstock Exchange, Cape Town
  • First execution of startup accelerator event, The Net Prophet Workshop via my client, Saratoga
  • Creative coordinator on TEDxCapeTown 2013 “Amazing People, Crazy Places"

2014

  • Full time freelance, based from shared creative studio in The Woodstock Exchange, Cape Town
  • Re-launch of The Net Prophet Startup Workshop as Sparkup!  An accelerator weekend and angel investing event - with Permjot Valia, Tracy Gander and Saratoga.
  • Creative coordinator on TEDxCapeTown 2013 “Design Your Thinking"

2015 

  • Full time freelance; retainer contracts with Yoco, Saratoga, SnapScan and Journey Apps
  • Creative coordinator on TEDxCapeTown 2015 “Open Access Control”
  • Assistant lead on Net Prophet Sparkup! 2015 with Permjot Valia, Tracy Gander and Saratoga.
  • Part time contract initiated with WhereIsMyTransport

2016 

  • Lead organiser on Net Prophet Sparkup! 2016 with John Sanei, Tracy Gander and RSA Web.
  • Full time integration with WhereIsMyTransport’s Experience Design team.

2017

  • Full time integration with WhereIsMyTransport’s Experience Design team.
  • Pecha Kulcha Talk on Mapping Cape Town’s Minibus Taxi Network