Frank Sent This

Reflective Piece 
An Essay in a box

I created an “unstructured essay” in response to a TED Talk by Sir Ken Robinson on Creativity in Education. It consists of a number of cue cards, colour coded in four categories, which are intended to be shuffled and read in random order.

The essay is a reflection on my own experiences of design education and employment. The essay was written at a time when I was very jaded about the design industry, but also at a turning point when I was exploring cross-disciplinary creativity and discovering my interest in servicing entrepreneurs and small businesses.

Created during a post graduate course in Entrepreneurial Strategies.